

Press releases:
May 2008: The Alps At Home - DOWNLOAD (PDF, 137KB)
Do you like the Alps? Hiking, Skiing, watching the mountain scenery? Sing-a-long the tunes of "Edelweiß" or other songs you heard in "The Sound of Music"? Do you still remember the dress Heidi wears while living with her Alm-Uncle Almöhi? Then you will like this new web store: MiaDeRoca. MiaDeRoca shows alpine lifestyle with products from the Alpine region of Austria, Germany and other alpine regions. MiaDeRoca sells products like the traditional garnet jewellery and so called Grandelschmuck – jewellery with deer-teeths, but also handmade handbags with Edelweiß and traditional religious motives, the so called Klosterarbeiten. In the Magazine-section the two founders of MiaDeRoca Regina Kainz and Florian Fischer, report on alpine live, geography, art and nature, as well as recomending books that take place in the Alps. And don't miss the recipe section with Apfelradl, Grenadiermarsch and cheese fondue. Of course user commentary is welcome. Some may call it Kitsch – so go and have a look yourself to decide:
www.MiaDeRoca.co.uk
www.MiaDeRoca.com/online-shop/
Press-Contact:
MiaDeRoca - Alpine Lifestyle
Regina Kainz
Goldgasse 12
5020 Salzburg
Tel.: +43 (0)662 439 064
mia@miaderoca.com
Shop-Images:
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Place, Date: Salzburg, MiaDeRoca Shop Goldgasse, March 2008 |
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Place, Date: Salzburg, MiaDeRoca Shop Goldgasse, January 2008 |
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Place, Date: Salzburg, MiaDeRoca Shop Goldgasse, January 2008 DOWNLOAD |
Web:
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Place, Date: Web, March 2008 |
Products:
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Place, Date: Salzburg, MiaDeRoca Studio, January 2008 |
More Information:
Regina Kainz, owner of MiaDeRoca, will be happy to answer all your questions about the alpine lifestyle. You can reach her at www.miaderoca.com, mia@miaderoca.com or by phone at +43 (0) 662 439 064.
If we can help with any other photo material, don't hesitate to ask. Press representatives may also request products from MiaDeRoca for photographs.
Note:
All image-rights and text-rights reserved. Copyright © 2008 MiaDeRoca. Download only for editorial use, in the context of reporting, or for further inquiry and to our conditions. The proper use of this material will be verified. All images must be labelled with the annex: "Image by: MiaDeRoca".